What is off-page SEO and why is it important?

Off-page SEO is like the frosting on a cake that makes it irresistible! It’s all about building your website’s reputation and authority through external factors like backlinks, social media, and online directories. While on-page SEO focuses on optimizing the content and structure of your website, off-page SEO helps search engines understand how valuable and trustworthy your site is to others. In short, off-page SEO is essential for boosting your website’s visibility and driving more traffic to your digital doorstep. So, go ahead and spread the word about your fantastic website and watch your rankings soar!